Author Kevin

What Makes HF&J So Great

A tour of the level of detail that goes into Hoefler & Frere-Jones’ fonts.

In the middle of Gotham, our family of 66 sans serifs, there is a hushed but surprising moment: a fraction whose numerator has a serif. So important was this detail that we decided to offer it as an option for all the other fractions, a decision that ultimately required more than 400 new drawings. Why?

As you’ll read below, it’s something that we added because we felt it mattered. Even if it helped only a small number of designers solve a subtle and esoteric problem, we couldn’t rest knowing that an unsettling typographic moment might otherwise lie in wait. We’ve always believed that a good typeface is the product of thousands of decisions like these, so we invite you to join us on a behind-the-scenes look at some of the invisible details that go into every font from H&FJ.

Aspirational.

From Kottke.org

Some Garapan Signs

Biba Santa Remedio

Open Fire Rotisserie

In preparation for the Tanapeg fiesta peter and I “helped out” spit roasting a young cow. All the real work was done long before we arrived, so our “helping out” was only witnessing it take place. The small roasting fires had been lit at 5 AM just before the small cow (from a San Roque farm) was wired onto the skewer and put in place. Tedious hours of “turning the key” followed the constant rotation made slightly easier by a car’s steering wheel attached to one end of the spit.

By the time we arrived in the early afternoon it was almost cooked through. The last of a mixture of meat tenderizing salt, vinegar and spice was dabbed over the meat. (A stick with a tee-shirt tied around one end was the basting brush.) Some one collected some huge flat banana leaves and spread them on the serving table just as dinner was pronounced “done” after a few clean jabs with a sharp stick.

The long spit was heaved off it’s supports and carefully carried by several practiced hands to the table where it stayed balanced as others went to work clipping and untwisting the wires that held it centered. Just before the spit was carefully removed the roast was turned on it’s back and with a silver and black Buck knife a pair of choice strips were taken from the inside of it’s lower back. (Any amateur butchers know that cut’s name?) These were sliced up and shared, but no one close to the work resisted picking and tasting little bits. (Imagine little fingers dipping into a frosted cake and you have the image.)

A few meters of aluminum foil were taped around the roast and we all heaved to get the table up and secure into the too small truck bed. As you can see we never really got it into the truck bed, more around the truck bed but it worked well enough.

A Post Card from AlberQQ

My mother, sister and little baby nephew are enjoying the annual launch of hot air balloons in Albuquerque, New Mexico this weekend.

From the looks of it they’re having a great time and Bannack’s enjoying watching the massive rainbow globes expand and take off as much as I did my first time.

Whitey the Dog