Category Design

Entries 14 Total Description

Art and copy.

What Makes HF&J So Great

Oct 13, ’10 8:45 PM

A tour of the level of detail that goes into Hoefler & Frere-Jones’ fonts.

In the middle of Gotham, our family of 66 sans serifs, there is a hushed but surprising moment: a fraction whose numerator has a serif. So important was this detail that we decided to offer it as an option for all the other fractions, a decision that ultimately required more than 400 new drawings. Why?

As you’ll read below, it’s something that we added because we felt it mattered. Even if it helped only a small number of designers solve a subtle and esoteric problem, we couldn’t rest knowing that an unsettling typographic moment might otherwise lie in wait. We’ve always believed that a good typeface is the product of thousands of decisions like these, so we invite you to join us on a behind-the-scenes look at some of the invisible details that go into every font from H&FJ.

Aspirational.

From Kottke.org

Comments (1)

Some Garapan Signs

Oct 12, ’10 8:01 PM

Comments (1)

Sasquatch!

Jul 24, ’10 5:12 PM

Ed Emberley Sasquatch tribute — Via Boingboing

Comments (2)

Designing Obama

Jun 19, ’10 3:07 PM

2010 06-18 Obama Book

ObamaSeveral months ago I pre-ordered this cool book called Designing Obama. I got my copy in the mail on Friday and I really like it.

It came in a beautiful de-embossed die-cut sleeve, it’s cloth bound and foil stamped and it’s filled with some really cool images and stories about the design produced for the campaign.

The book was published with money collected in a novel way. The book was purposed on this cool website called Kickstarter. Kickstarter is an escrow between hundreds of small doners and some project that needs support. So my pre-order directly funded the publishing of the book, which feels pretty cool. From the website:

We believed the Obama-like fundraising model is the perfect way to ensure the book’s integrity and quality. People supported this project; funded its creation, and changed way we think about traditional publishing. We were happy to see the community support our approach.

Comments (2)

U-LINE, America’s IKEA

Apr 14, ’10 10:45 PM

The U-LINE catalog is dripping with international modernist design. Just look at this timeless stuff. Take the BUNN coffee maker for example, you see these everywhere, cafes, offices, hotel lobbies, the mechanic’s shop. It was designed 40 years ago in Illinois by the company that invented commercial drip coffee makers.

I would love to walk into an office that was furnished by U-LINE. Fixtures, metal stools, big desks, wire shelves. I’m serious. How long until they have a home/office catalog come out to rival IKEA?

2010 04-14

Comments (4)