Tag Obama

Designing Obama

2010 06-18 Obama Book

ObamaSeveral months ago I pre-ordered this cool book called Designing Obama. I got my copy in the mail on Friday and I really like it.

It came in a beautiful de-embossed die-cut sleeve, it’s cloth bound and foil stamped and it’s filled with some really cool images and stories about the design produced for the campaign.

The book was published with money collected in a novel way. The book was purposed on this cool website called Kickstarter. Kickstarter is an escrow between hundreds of small doners and some project that needs support. So my pre-order directly funded the publishing of the book, which feels pretty cool. From the website:

We believed the Obama-like fundraising model is the perfect way to ensure the book’s integrity and quality. People supported this project; funded its creation, and changed way we think about traditional publishing. We were happy to see the community support our approach.